Our Painted Tole Pagoda Lamps featured in Business of Home Daily Digest

This morning in my email was the Business of Home Daily Digest with a lovely image of our popular custom painted tole pagoda lamps! The photo was also accompanied by a great article about the furniture business using a D2C model like Worlds Away does with our interior design clients. We have a lot of marketing discussions here about how best to get our product to our customer, and in some ways it is easier because we have a fairly narrow target market (interior designers and stores that carry medium to high end designer home furnishings), but we are constantly fine tuning our marketing channels to stay current with trends. The furniture business poses some interesting challenges, as most people don't replace their furniture year after year, but interior designers' work is project driven and they will repeat buy the exact things we offer. We love working with our designers and seeing photographs of our products in their finished spaces, so don't forget to tag us on Instagram @worldsaway1 and Facebook @worldsawaydesigns for a chance to be featured on our social media. If you have high resolution images and would like to be featured on our homepage or in our catalog and other materials, email them directly to marketing@worlds-away.com and make sure you own the rights and credit your photographer. 

You can read the entire article here.